Simon Pearce

Paid Media

How Simon Pearce Increased Conversions by 25% MoM

Simon Pearce had reached a maturity point in their ad strategy, where acquiring new audiences was becoming increasingly expensive. To sustain growth while improving efficiency, our team at Single Grain expanded their paid media strategy to new channels, leading to a 17% YoY increase in conversion rates and a 25% MoM revenue boost.

+25% MoM revenue

+17% Conversion rate

The Results

After optimizing audience targeting and leveraging new ad platforms, Simon Pearce was able to sustain profitability and outperform industry trends

MoM revenue

+25%

MoM revenue increase after launching new channels.

Conversion rate

+17%

YoY increase in conversion rate.

Profit on Ad Spend

+9%

YoY increase in PROAS (Profit on Ad Spend)

Average Order Value

+13%

YoY increase in Average Order Value (AOV)

The Problem

Simon Pearce faced rising customer acquisition costs and difficulty scaling their digital advertising efforts while maintaining profitability, requiring a more refined targeting approach and new acquisition channels

Our Goal

Reach highly targeted audiences