Wine Deals

SEO

How Winedeals Increased CTR by 325% Using AI-Powered Content Scaling

Winedeals needed to scale content production efficiently while improving conversion rates. Their existing content had a low click-through rate (CTR) of 0.8%, and manually creating new pages would be too costly and time-intensive.

After launching a programmatic SEO (pSEO) strategy using an AI-trained model, our team at Single Grain helped Winedeals publish 200 high-intent pages, increase CTR by 325%, and drive more conversions—all in just three months.

+3.4% Increase in CTR

184,000 Impressions

The Results

Three months after launching the AI-driven content strategy:

CTR

+3.4%

a 325% improvement

Keywords

1,123

445 in the top 10 and 111 in the top 3 positions

Product cart adds

105

Improving from an average of 75 and 94 per month

Impressions

184,000

compared to the previous 3,400 clicks and 100,000 impressions.

The Problem

Winedeals struggled with low CTR (0.8%), resource-intensive manual content scaling, and informational content that failed to drive conversions effectively.

Our Goal

Scale content production

Programmatic SEO

Scale content production efficiently while increasing conversions through AI-powered, high-intent content.

Challenges

Winedeals had a strong content foundation but faced several challenges:

Existing content had low CTR (0.8%)
limiting engagement and conversions.
Manual content scaling was too resource-intensive
making it difficult to produce new pages at scale.
Informational content wasn’t driving enough conversions
requiring a shift toward high-intent, purchase-focused pages.